The brutal truth about Steve Jobs, Kobe & Elon

“Reasonable men never achieve anything, and Conor is a very unreasonable man.” – John Kavanagh

The quote above comes from Conor McGregor’s long-time coach.

And, while it may drive everyone around them crazy…

World champions, titans of industry, masters, innovators, and damn near anyone who has scratched, clawed, and fought their way to the top of anything…

…Got there because they were willing to bare their fangs and bite down.

It’s no secret that Steve Jobs was a tyrant.

Jeff Bezos can be an infamous prick, and we’ve all heard the stories about Kobe & MJ.

In Elon’s own words:

“I reinvented electric cars and I’m sending people to Mars on a rocket ship. Did you think I was also going to be a chill, normal dude?”

For men who chase goals that have never been achieved, or even dreamed of, leadership is a process of natural selection:

Drive everyone around you to the breaking point, and eliminate anyone who breaks.

Only the strongest survive to carry out the mission.

Building Apple, winning six championships, and sending humanity to Mars may look glamorous on television, but it’s a muddy, bloody mess in reality; what looks like genius at the top of the mountain looks like madness the whole way up, and there is no shortage of bodies along the way who never made it.

That’s the brutal truth about top 0.001% success, and I make no suggestion of what you do with it other than to ask yourself whether you honestly want it.

(if you ask me, it sounds like way more trouble than it’s worth)

But, even if you don’t want it…
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Even if you’re climbing your own, smaller mountain, where success is uniquely self-defined, vastly more pleasant to achieve, and far friendlier to those who help you achieve it…
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…Understand:
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Your chances of reaching the top depend entirely on your unrelenting, unreasonable commitment to the climb.
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Reasonable men never achieve anything, and the only way to get the best from yourself is to demand it.
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– T
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​P.S. If you can read between the lines, this principle applies equally to finding the right life partner.

More on that here:
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​Does “The One” Exist? The Truth About True Love