“There is a saying that if you do what you love, you will never work a day in your life. At Apple, I learned that is a total crock. You will work harder than you ever thought possible, but the tools will feel light in your hands.” – Tim Cook, Apple CEO

It’s finally here:

FounderLab Is Open For Application

I’m only accepting 15 entrepreneurs into the program…

And more than half of those spots have been filled since we opened for early-application last night.

You can get all the details of the program at the link above, so I won’t discuss those here.

Instead, I want to discuss this…

On Wednesday, I received this text from a coaching client, Ben Bader:

“You need a testimonial or anything for your launch tm?”

Of course, I told him — I’d never turn down a testimonial.

Ben replied:



“My info business was making around $60k/mo when we started working together.

4 months later, we hit $120k on the month.

You helped me build a much more solid foundation.

The strategies you showed me on promos alone made me 10x what I paid you.

Legit it’s been dope working with you brother.”



I was tempted to bold the big shiny number in the second sentence…

(because that’s the one everyone will focus on)

…But I bolded the word “foundation” instead, because that’s what creates big shiny numbers.

I know it doesn’t sound quite as sexy.

But ask any seasoned entrepreneur, and they will tell you:

When you get the foundation right…

  1. Your best-fit business model
  2. Your unique target market
  3. Your core offer & product
  4. Your marketing & messaging
  5. Your scaling strategy


…Everything becomes — no, I won’t say easy…

But simple:

Clear, focused, and deeply confident that what you’re building is actually working.

Yes, it will still be a fight.

(this is entrepreneurship, after all)

But instead of closing your eyes and swinging, now you’re armed with loaded weapons and real strategy.

And, while winning is never guaranteed…

(again, this is entrepreneurship)

…Your chances begin to increase exponentially.

So that’s what we’re doing inside FounderLab:

Building the foundation of your business in real-time, over the course of six weeks.

The goal:

To launch a real, viable business that can scale to $10k/month (and, beyond).

But the clock is ticking:

I’m only accepting 15 entrepreneurs, and we’re already more than half full.

If you want to join us, apply here today.

I hope we see you inside.

– T

P.S. Obvious disclaimer:

Ben is a killer, your results may vary, and FounderLab makes absolutely no income promises.

All I can promise is that it is possible:

Many have done it, and you will hear from a few of them on this page.

There is a formula, and that formula has been proven across 15 years and nearly a dozen businesses.

In FounderLab, I am sharing that formula for the first time ever…

…And, personally coaching you through the process of implementing it.

The rest — as it must be — is up to you.

“And then there is the most dangerous risk of all — the risk of spending your life not doing what you want on the bet you can buy yourself the freedom to do it later.” – Randy Komisar


Taylor Allan
Taylor Allan

I spent my 20's building a multi-million dollar online company while training intensively in meditation, qigong, plant medicine, and the internal arts. I’ve spent my 30's running retreats all over the world, coaching high-performing entrepreneurs, athletes, creatives, and leaders. Today, I write and speak about human potential, life strategy, modern spirituality, and the path to self-mastery. It’s a pleasure to share that path with you.